IPL Media Rights Auction Live 2022 Streaming, Date, Live Streaming Channel, TV Broadcast and All You Need to Know. The electronic IPL media rights auction will be held on June 123 in Mumbai from 11 a.m. IST. The event may last longer than a day until the final winner is determined. The country’s biggest media outlets will fight for the right to broadcast the world’s richest cricket league on their platform.
The contract of Star, the league’s previous cash-rich broadcasters, ended after IPL 2022. The winner among the current bidders will win the IPL broadcast rights for a five-year contract between 2023 and 2027.
Tender Process Categories
The bidding process has been divided into four categories, details of which are given below.
Package A – India TV Rights
This is an exclusive medium to obtain the broadcast rights in the Indian subcontinent only.
Package B – India Digital Rights
This includes obtaining the digital rights of the entire Indian subcontinent. The winner will be able to digitally stream the games across the Indian subcontinent.
Package C- Special digital space for selected games
This is a separate digital space created to broadcast 18 special matches. This includes the final, playoffs, tournament opener and some weekend evening matches. In a 74-game season, 18 special games will be broadcast. However, if the number increases from 84 or 94, the number of matches will increase to 20 or 22 respectively.
Package D- Foreign Television and Digital Rights
It is a combined category of television and digital rights. The eight will be divided into two countries and they can include either the whole world or the five distinct regions.
How will the bidding process take place
Bidders must make separate bids for each lot. They will have the control to opt out of the bidding process if they wish after a certain period of time. This is different from the 2017 auction where there was a closed bidding process. This process may take time and the eventual winner’s name may not be revealed instantly.
Base price for separate packages
Package A is worth Rs. 49 crores per game.
Package B is worth Rs. 33 crores per game.
Package C is worth Rs 11 crore per game.
Package D is worth Rs. 3 crores per game.
Media houses take part in the bidding war
- Star India (currently owns the rights)
- Zee entertainment companies
- Reliance Viacom Sport18
- Sony Corp Group
- Dream11 (Dream Sports Inc)
- Apple Inc.
- Amazon Prime Video
- SuperSport (South Africa)
Who won it last time?
Star Sports won the IPL auction rights between the 2018 and 2022 cycle after paying Rs. 16,347 crores for the rights for TV and digital spaces. This time, BCCI expects to value itself at least double to 32,890 crores.
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